KNOW YOUR TECH breaks down the scientific technology used in your favorite sneakers and activewear. Let’s demystify your next purchase: today’s technology is Under Armour Charged Cotton. Often paired with UA Storm tech, this resilient material is ideal for moisture wicking and quick drying in the rain. Available in tees, sweats, leggings, and even flannel button-ups, Under Armour Charged Cotton's goal is to take what mother nature made and improve it for performance.
What is it? Under Armour Charged Cotton is a “supercharged” fabric, resulting in the world's first true performance cotton. The soft blend uses 5% elastane for stretch and flex, while the fabric remains as comfortable and soft as traditional cotton shirts. The real draw behind Under Armour Charged Cotton is its advanced moisture wicking properties, allowing it to try much more rapidly than standard materials.
How does it work? Under Armour Charged Cotton works by using the same cotton fabric you know and love and enhancing it for athletic performance. Under Armour Charged Cotton products won't cling to you when you sweat, and although they are not waterproof, any moisture that they do meet will be dried before it has a chance to cause irritation or discomfort.
Bottom line: Moisture build-up and getting caught in unexpected rain showers can quickly cause discomfort, but Under Armour Charged Cotton products will dry off even quicker.