Djoker

adidas x Novak Djokovic Renew Footwear Partnership

No. 1 tennis player in the world, Novak Djokovic, has won six Grand Slam titles—all in his adidas Barricades. So why not make it six more?

Today, adidas and Djokovic announce a renewed footwear partnership that will see the Djoker wearing the Barricades for many more years to come.

Novak said: “The adidas Barricade is my favorite shoe. I have been wearing it for many years and have worn all the different generations.  I have full confidence in the shoe and am very comfortable on the court when I wear it, which is essential for a tennis player. I have very specific dynamic movements, with a lot of splits and slides, so I need to have the right stability in the shoe, but also have an optimal weight and great performance. The Barricade offers me everything – adidas has provided me with the best shoe possible to help me win Roland Garros for the first time.”

Currently, Novak has been flaunting his Barricade 7 on the clay at the French Open, as he looks for his first-ever singles title at Roland Garros. To give him even more firepower on his feet, adidas will soon unveil the latest version of Novak’s favorite shoe, the Barricade 8.

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