• Fastlift 1
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Inov-8 Introduces the Fastlift Weightlifting Shoe

Inov-8 has established itself as one of the premiere makers of minimalist running footwear, but now it looks like there’s more to the brand than just running.

In Fall 2013, Inov-8 is set to launch its very first weightlifting shoe, the Fastlift 335 for men, and the Fastlift 315 for women. Designed with state-of-the-art weightlifting technology, the Fastlift is all about stability, support, and of course comfort. The shoe’s Meta-Flex system gives it flexibility in the forefoot, while a sticky rubber outsoles keeps athletes grounded as they pump out the reps.

With the release set for July, it looks like Inov-8 will be targeting Crossfit competitions to get the word out on its new lifting shoe. Not a bad marketing scheme at all.

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  • Wreckshop Rob

    Inov-8 is trying to achieve what Reebok just missed on in their first attempt – creating a true one-for-all-wods shoe. Here’s a detailed review on the shoe for those interested in the design and features. http://wlshoes.com/new-inov-8-weightlifting-shoe-coming-july-2013/

  • Matthew Cortes

    I like the features of this shoes. Because it has a fast lift and weightlifting technology and aside from that the colors are great. Hopefully i could grab that pair of shoes soon!
    TopWrestler.com