KNOW YOUR TECH: adidas techfit Supports Superstars Like John Wall and RGIII

KNOW YOUR TECH breaks down the scientific technology used in your favorite sneakers and activewear.

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Complex Original

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KNOW YOUR TECH breaks down the scientific technology used in your favorite sneakers and activewear. Let’s demystify your next purchase: today’s technology is adidas techfit. This supportive tech is used on a broad range of Three Stripes products, including everything from training bras to basketball sneakers. Although it works a bit differently in sneakers than it does apparel, the concept of techfit remains the same: to provide a supportive yet flexible feel. adidas techfit is used in the adidas adipure Crazyquick basketball sneaker, a model which is worn by Washington Wizards star point guard John Wall. Wall's quick, agile play is enhanced by the seamless support of adidas techfit.

What is it? In sneakers, adidas techfit is a seamless upper designed to flex and move with the natural motions of the foot. At the same time, the synthetic build of adidas techfit delivers a snug, glove-like fit that is highly supportive. In apparel, adidas techfit is used in the form of smooth overlay seams.

How does it work? adidas techfit works by contouring to the athlete's foot, wrapping it snug and resulting in a more precise and efficient feel whether on the court, on the field field, or in the gym. Thanks to adidas techfit's thin synthetic design and seamless construction, it's also able to flex and bend naturally with the foot, meaning it won't hold you back or slow you down. 

Notable products: adidas adipure Crazyquick, adidas Crazyquick Mid Cleats, adidas Techfit Bra, adidas Climawarm+ Fleece Hoodie

Bottom line: Whether it's featured on apparel or sneakers, adidas techfit provides athletes with a supportive and flexible fit.

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