KNOW YOUR TECH breaks down the scientific technology used in your favorite sneakers and activewear. Let’s demystify your next purchase: today’s technology is Anta A-Core cushioning. This foam setup is the Chinese brand’s proprietary cushioning and used in Anta’s basketball, tennis, and running shoes. In the U.S., Anta is best known for outfitting superstar players like Kevin Garnett and Rajon Rondo. Despite their vast size difference and opposite styles of play, Anta A-Core provides a cushioning setup versatile enough to suit both Garnett and Rondo.
What is it? Anta A-Core is a foam cushioning insert that is quite literally placed in the core of the brand’s sneakers. Hidden deep within, this encapsulated setup allows for high levels of shock protection while maintaining a clean look on the outside.
How does it work? Anta A-Core cushions protect and cushion players during action through its sturdy foam construction. Placed in either the heel, forefoot, or both areas of the sneaker, Anta A-Core absorbs the force upon impact, reducing vibration levels and allowing players to transition smoothly and safely.
Bottom line: Due to the brand’s overseas distribution, it can be difficult to get your hands on Anta’s sneakers. If you end up grabbing a pair, Anta’s A-Core cushioning will deliver the sort of cushioning that’s suited for any style of play.