Today, St John’s and Under Armour have announced they will share a six-year all-sports partnership. Red Storm athletics first became outfitted with UA gear as its teams began to prepare for the 2013-14 season. St John’s will be UA’s first all-sports partner in the Big East Conference. The exclusive will last through the 2018-19 season. The partnership includes marketing and promotional initiatives in St John’s home market of New York and across the nation.
“We are very excited to be entering into this agreement with Under Armour at this time. In recent years Under Armour has become a dynamic force in college athletics,” said Chris Monasch, St John’s Director of Athletics. “The alignment of our brands will be mutually beneficial to St John’s University, our student-athletes and Under Armour.”
St John’s is now added to a college roster that includes Boston College, Auburn, Texas Texans and plenty of other teams. As college sports continue for the year, it will be great to see what new performance apparel, footwear and accessories that UA will bring to the table and how it will shape the Big East Conference.
“The heritage of St John’s Athletics runs deep in New York City and across the country and Under Armour is honored to welcome the Red Storm into our roster of collegiate teams,” said Matt Mirchin, Senior Vice President, Brand and Sports Marketing, Under Armour. “The brand looks forward to working with St John’s to bring Red Storm Athletics to the next level in the new BIG EAST Conference, providing them with best-in-class gear for practice and competition.”