Under Armour is cementing performance elements over aesthetics with the release of this video highlighting the technical makeup of the UA Charge BB Basketball Shoe.
In this spot featuring Brandon Jennings, the vid (above) starts out, "This isn't a moon boot, this is a Point Guard's dream" answering everyone's questions to the first response to this unexpected silhouette.
The Charge BB is available now at UA.com, Footlocker, Eastbay and Champs.
RELATED: 5 Great Basketball Sneakers for Point Guards
RELATED: 10 NBA Players To Make an Immediate Impact in Their New Uniforms
