A few weeks back, Nike launched their latest football campaign “Risk Everything”, challenging others to play their hardest and put everything on the line during the game. Today, Nike continues the campaign, once again using the sport’s biggest stars, but this time for 15 second individual commercial ads focusing on one player.
The first ad, entitled “Attempt the Unthinkable,” stars Wayne Rooney as he takes the ball towards the goal during a match with Brazil and the English star does the unthinkable when the opposition’s tour bus is placed in his way. The second ad in the series stars Alex Oxlade-Chamberlain in “Fear Nothing”, and yes, it’s just as self-explanatory as the title insists as Chamberlain avoids a Loch Ness monster like creature on his way to scoring.
Check out the ad’s below, as well as all the other films from Nike’s “Risk Everything” campaign, and stay tuned for more to come as brands are rearing up their marketing campaigns with the World Cup just a month out.